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	<title>ibrandcasting.com &#187; Social Media Marketing</title>
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	<link>http://ibrandcasting.com</link>
	<description>Online Branding and Marketing</description>
	<lastBuildDate>Fri, 18 May 2012 16:00:55 +0000</lastBuildDate>
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		<title>BBQ Bashes Blogger, Gets Burned</title>
		<link>http://ibrandcasting.com/bbq-bashes-blogger-gets-burned/01/18/2012/</link>
		<comments>http://ibrandcasting.com/bbq-bashes-blogger-gets-burned/01/18/2012/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 16:00:57 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4980</guid>
		<description><![CDATA[Every so often, a tale of social media marketing gone wrong comes along that is just so ridiculous, we simply have to talk about it. And the twisted tale of Boners BBQ and its Yelp-fueled social media meltdown certainly falls into that category. At the beginning of the month, Yelp reviewer Stephanie S. and her [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Brandsplat Report &#8211; WSI, Bufferapp and Don Draper Explains Facebook</title>
		<link>http://ibrandcasting.com/brandsplat-report-wsi-bufferapp-and-don-draper-explains-facebook/10/05/2011/</link>
		<comments>http://ibrandcasting.com/brandsplat-report-wsi-bufferapp-and-don-draper-explains-facebook/10/05/2011/#comments</comments>
		<pubDate>Wed, 05 Oct 2011 16:00:18 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Brandsplat Video Report]]></category>
		<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter Management]]></category>
		<category><![CDATA[Social Media management]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4524</guid>
		<description><![CDATA[Brandsplat Report-WSI, Bufferapp and Don Draper explains Facebook from Enzo Cesario on Vimeo.  Check it out! Or click here for more Brandsplat vids]]></description>
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		<slash:comments>0</slash:comments>
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		<title>A Campaign to Cheer About</title>
		<link>http://ibrandcasting.com/a-campaign-to-cheer-about/09/06/2011/</link>
		<comments>http://ibrandcasting.com/a-campaign-to-cheer-about/09/06/2011/#comments</comments>
		<pubDate>Tue, 06 Sep 2011 16:00:37 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Facebook Management]]></category>
		<category><![CDATA[Facebook Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Video Content]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Facebook marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4400</guid>
		<description><![CDATA[It&#8217;s always amazing to see a brand from the past leap out of obscurity and embrace digital branding, social media marketing and viral marketing to a stage a full-fledged comeback. The most recent brand to do that is Cheer. Remember Cheer? Yeah, us neither. But parent company Proctor &#38; Gamble has been unstoppable when it [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The Difference Between Social, Professional and Personal</title>
		<link>http://ibrandcasting.com/the-difference-between-social-professional-and-personal/03/17/2011/</link>
		<comments>http://ibrandcasting.com/the-difference-between-social-professional-and-personal/03/17/2011/#comments</comments>
		<pubDate>Thu, 17 Mar 2011 16:00:36 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media management]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=3557</guid>
		<description><![CDATA[Business Insider ran an interesting piece last week about the &#8220;15 Most Detrimental Social Media Mistakes You&#8217;re Making.&#8221; The problem of social media marketers getting too personal was one that popped up several times on the list, which was compiled from tips submitted by some of the industry&#8217;s biggest social media hotshots. This issue is [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Social Media Community Raises Money For Japan &#8211; In Real Time</title>
		<link>http://ibrandcasting.com/social-media-community-raises-money-for-japan-%e2%80%94-in-real-time/03/16/2011/</link>
		<comments>http://ibrandcasting.com/social-media-community-raises-money-for-japan-%e2%80%94-in-real-time/03/16/2011/#comments</comments>
		<pubDate>Wed, 16 Mar 2011 16:00:50 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=3553</guid>
		<description><![CDATA[The devastating earthquake/tsunami/nuclear reactor breach that happened last week in Japan is the kind of make-it-or-break-it moments for humanity, one which either restores one&#8217;s faith in the human race or utterly disappoints. Since the quake happened during the inaugural weekend of South by Southwest Interactive, a spotlight has been pointed to social media and how [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Racing from Your Living Room? Amazing.</title>
		<link>http://ibrandcasting.com/racing-from-your-living-room-amazing/03/10/2011/</link>
		<comments>http://ibrandcasting.com/racing-from-your-living-room-amazing/03/10/2011/#comments</comments>
		<pubDate>Thu, 10 Mar 2011 12:41:11 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Brandcasting]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=3501</guid>
		<description><![CDATA[CBS&#8217;s Amazing Race is one of the rare reality shows that you can admit to loving without hanging your head in shame. What&#8217;s not to love about teams racing around the globe in hopes of winning big bucks? Now the network, along with longtime sponsor Travelocity, is giving average Joes the opportunity to play the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Of Blogging and Minimalism</title>
		<link>http://ibrandcasting.com/of-blogging-and-minimalism/03/09/2011/</link>
		<comments>http://ibrandcasting.com/of-blogging-and-minimalism/03/09/2011/#comments</comments>
		<pubDate>Wed, 09 Mar 2011 12:32:06 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=3493</guid>
		<description><![CDATA[Minimalism, according to that great oracle Wikipedia, describes a movement in art &#8220;where the work is stripped down to its most fundamental features.&#8221; When it comes to writing, Beckett, Carver and Hemingway were masters at saying what they needed to say without a lot of extra words and fuss. This is an inspiring idea when [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/of-blogging-and-minimalism/03/09/2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Crowdsourcing is Suddenly Stylish</title>
		<link>http://ibrandcasting.com/crowdsourcing-is-suddenly-stylish/02/23/2011/</link>
		<comments>http://ibrandcasting.com/crowdsourcing-is-suddenly-stylish/02/23/2011/#comments</comments>
		<pubDate>Wed, 23 Feb 2011 16:00:32 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=3462</guid>
		<description><![CDATA[While many of items seen on the runway at this year&#8217;s fashion week will eventually end up on the eBay when a broke stylista needs to pay her cell phone bill, one designer is hoping his dresses on eBay will teach him more about his clientele. Designer Derek Lam is in the process of diversifying [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/crowdsourcing-is-suddenly-stylish/02/23/2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Greedy App Developers Smurf Themselves</title>
		<link>http://ibrandcasting.com/greedy-app-developers-smurf-themselves/02/22/2011/</link>
		<comments>http://ibrandcasting.com/greedy-app-developers-smurf-themselves/02/22/2011/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 16:00:52 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=3456</guid>
		<description><![CDATA[Since its launch late last year, we&#8217;ve been hearing rumblings that the Smurfs Village app for smartphones and tablets was swindling customers out of big-time cash. The Smurfs? These guys? Really? We found it hard to believe until this piece came out last week in Forbes. Turns out Smurfs Village, which is free to play [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/greedy-app-developers-smurf-themselves/02/22/2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Oscar Marketing Gets Social and  Personal</title>
		<link>http://ibrandcasting.com/oscar-marketing-gets-social-and-personal/02/09/2011/</link>
		<comments>http://ibrandcasting.com/oscar-marketing-gets-social-and-personal/02/09/2011/#comments</comments>
		<pubDate>Wed, 09 Feb 2011 16:00:47 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=3419</guid>
		<description><![CDATA[On February 27, the world will be crowded around their television sets to see who will take home little gold statuettes when the 83rd Academy Awards airs on ABC &#8211; but marketers, movie makers and even a few of the stars themselves are already using social media and traditional PR to spark interest in an [...]]]></description>
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