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	<title>ibrandcasting.com &#187; Email Marketing</title>
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	<description>Online Branding and Marketing</description>
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		<title>New York Times Spams, Twitter Explodes</title>
		<link>http://ibrandcasting.com/new-york-times-spams-twitter-explodes/12/29/2011/</link>
		<comments>http://ibrandcasting.com/new-york-times-spams-twitter-explodes/12/29/2011/#comments</comments>
		<pubDate>Thu, 29 Dec 2011 16:00:49 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Twitter Management]]></category>
		<category><![CDATA[Twitter Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4906</guid>
		<description><![CDATA[What we marketers love about social media marketing is the immediate opportunities to connect with our customers. But the line of communication works both ways. When consumers are unhappy campers, the first they do is voice their grievances on sites like Twitter and Facebook. The New York Times is the latest brand to be on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Newsletter 101: The Ron Paul Edition!</title>
		<link>http://ibrandcasting.com/newsletter-101-the-ron-paul-edition/12/28/2011/</link>
		<comments>http://ibrandcasting.com/newsletter-101-the-ron-paul-edition/12/28/2011/#comments</comments>
		<pubDate>Wed, 28 Dec 2011 16:00:03 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[custom content]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4901</guid>
		<description><![CDATA[The digital newsletter is a great way to strut your custom content, expand the reach of your email marketing campaign and enrich your overall digital engagement strategy. Even better — it&#8217;s virtually foolproof; the only way that a digital newsletter could possibly destroy your brand is if you weren&#8217;t paying attention to the content and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Dissing the Discount: What Slankets Can Teach Us About Email Marketing</title>
		<link>http://ibrandcasting.com/dissing-the-discount-what-slankets-can-teach-us-about-email-marketing/12/21/2011/</link>
		<comments>http://ibrandcasting.com/dissing-the-discount-what-slankets-can-teach-us-about-email-marketing/12/21/2011/#comments</comments>
		<pubDate>Wed, 21 Dec 2011 16:00:24 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4870</guid>
		<description><![CDATA[We&#8217;re all for digital engagement that uses email marketing to give their followers exactly what they want. Online retailers and deal hucksters who sling out the goodies have to practice a delicate balance of staying ahead of trends while giving discounts on cool items that inspire folks to whip out their credit cards. We don&#8217;t [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/dissing-the-discount-what-slankets-can-teach-us-about-email-marketing/12/21/2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Brandsplat Report &#8211; iPhone4S, Sears Zombies and Groupon Truthiness</title>
		<link>http://ibrandcasting.com/brandsplat-report-iphone4s-sears-zombies-and-groupon-truthiness/11/01/2011/</link>
		<comments>http://ibrandcasting.com/brandsplat-report-iphone4s-sears-zombies-and-groupon-truthiness/11/01/2011/#comments</comments>
		<pubDate>Tue, 01 Nov 2011 16:39:40 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Brandsplat Video Report]]></category>
		<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Brand Identity]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[Groupon]]></category>
		<category><![CDATA[iPhone4S]]></category>
		<category><![CDATA[LivingSocial]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Sears]]></category>
		<category><![CDATA[Sears Zombie Apocalypse]]></category>
		<category><![CDATA[Sears Zombies]]></category>
		<category><![CDATA[Web Engagement]]></category>
		<category><![CDATA[Zombie Apocalypse]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4660</guid>
		<description><![CDATA[Brandsplat Report-iPhone4S, Sears Zombies and Groupon Truthiness from Enzo Cesario on Vimeo. Check it out! Or click here for more Brandsplat vids]]></description>
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		<title>Coupon Craziness Continues</title>
		<link>http://ibrandcasting.com/coupon-craziness-continues/10/26/2011/</link>
		<comments>http://ibrandcasting.com/coupon-craziness-continues/10/26/2011/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 16:00:42 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4629</guid>
		<description><![CDATA[Consider this, cereal lovers: You can thank the maker of your beloved Honeycombs or Fruity Pebbles for those annoying Groupon emails that seem to endlessly show up in your inbox. C.W. Post of the breakfast empire is widely credited for innovating coupon use in 1909 when the company offered 1-cent coupons in conjunction with the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>5 Things You Might Have Missed – Newsletter Edition!</title>
		<link>http://ibrandcasting.com/5-things-you-might-have-missed-%e2%80%93-newsletter-edition/10/14/2011/</link>
		<comments>http://ibrandcasting.com/5-things-you-might-have-missed-%e2%80%93-newsletter-edition/10/14/2011/#comments</comments>
		<pubDate>Fri, 14 Oct 2011 16:00:53 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Brandcasting]]></category>
		<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Weekly 5 Things You Might Have Missed]]></category>
		<category><![CDATA[Weekly Video Report]]></category>
		<category><![CDATA[content marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4578</guid>
		<description><![CDATA[We’ve talked a lot about how newsletters can be a cool, content-rich way to spruce up your email marketing. And we here at Brandsplat love newsletters. So much so we even have one of our own and we’ve devoted this week’s list to 5 newsletter tricks, tips and innovations you might have missed! 1.) Grab [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why Digital PR is Recession-proof</title>
		<link>http://ibrandcasting.com/why-digital-pr-is-recession-proof/09/27/2011/</link>
		<comments>http://ibrandcasting.com/why-digital-pr-is-recession-proof/09/27/2011/#comments</comments>
		<pubDate>Tue, 27 Sep 2011 16:00:04 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[affordable digital PR]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4498</guid>
		<description><![CDATA[While we were enjoying this blog from Social Media Examiner about the perks of social media and public relations, we remembered our good old days at a &#8217;90s PR firm. Spending hours stuffing press kits, faxing stacks of press releases to news outlets, running to the post office and FedEx every time we needed to [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Email Marketing and Social Media Marketing: You Can Have Both!</title>
		<link>http://ibrandcasting.com/email-marketing-and-social-media-marketing-you-can-have-both/09/22/2011/</link>
		<comments>http://ibrandcasting.com/email-marketing-and-social-media-marketing-you-can-have-both/09/22/2011/#comments</comments>
		<pubDate>Thu, 22 Sep 2011 16:00:32 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Facebook Management]]></category>
		<category><![CDATA[Facebook Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Twitter Management]]></category>
		<category><![CDATA[Twitter Marketing]]></category>
		<category><![CDATA[engaging social media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4482</guid>
		<description><![CDATA[Like Bert and Ernie, chocolate and peanut butter and Michele Bachmann and crazy, email marketing and social media marketing are two things that go great together. We’ve heard from folks for quite some time that they feel restricted to use one or the other. Either they had to channel their marketing efforts into an engaging [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/email-marketing-and-social-media-marketing-you-can-have-both/09/22/2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Online Shoppers are Unhappy Campers</title>
		<link>http://ibrandcasting.com/online-shoppers-are-unhappy-campers/09/13/2011/</link>
		<comments>http://ibrandcasting.com/online-shoppers-are-unhappy-campers/09/13/2011/#comments</comments>
		<pubDate>Tue, 13 Sep 2011 16:00:40 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Digital Engagement]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Management]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4443</guid>
		<description><![CDATA[Last week, we pondered the state of online shopping. On one hand, it seems simply unstoppable with brands like Zara finally opening virtual department stores. On the other hand, there still seems to be a disconnect. There is that generation who doesn&#8217;t want to shop online because of security concerns or because the thought of [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thanks to Our Deal Obsession, Email Marketing Roars Back</title>
		<link>http://ibrandcasting.com/thanks-to-our-deal-obsession-email-marketing-roars-back-2/08/15/2011/</link>
		<comments>http://ibrandcasting.com/thanks-to-our-deal-obsession-email-marketing-roars-back-2/08/15/2011/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 16:00:56 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4301</guid>
		<description><![CDATA[It&#8217;s curious watching the trends and tides of marketing. Sometimes we see formerly much-used channels (goodbye, MySpace!) drift out to sea, never to return. Some tread water and bob in place (somebody throw article marketing a life-preserver!). And there&#8217;s the rare marketing and branding platform that seems like it&#8217;s on the brink of extinction but [...]]]></description>
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		<slash:comments>0</slash:comments>
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