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	<title>ibrandcasting.com &#187; Blog Marketing</title>
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	<link>http://ibrandcasting.com</link>
	<description>Online Branding and Marketing</description>
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		<title>Can Blogging Save the World from Grumpy Teens?</title>
		<link>http://ibrandcasting.com/can-blogging-save-the-world-from-grumpy-teens/02/01/2012/</link>
		<comments>http://ibrandcasting.com/can-blogging-save-the-world-from-grumpy-teens/02/01/2012/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 16:00:14 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[blog creation]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=5042</guid>
		<description><![CDATA[We often preach the powers of blogging for business in these pages. We&#8217;ve seen dozens of clients transform their digital marketing by diving head first into blog creation and blog marketing. So we know that blogging can be good for your brand. But could it also be good for your soul? A new study says [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>From Blog to Tweet to Book</title>
		<link>http://ibrandcasting.com/from-blog-to-tweet-to-book/01/30/2012/</link>
		<comments>http://ibrandcasting.com/from-blog-to-tweet-to-book/01/30/2012/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 16:00:20 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Online Brand Management]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Twitter Management]]></category>
		<category><![CDATA[Twitter Marketing]]></category>
		<category><![CDATA[Twitter marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=5032</guid>
		<description><![CDATA[Perhaps you&#8217;re just dipping your toes into the blog creation and blog marketing pool. It might appear as though by blogging for your business, your blog probably wont be seen by very many people beyond your devoted group of followers. Maybe. But maybe not. Thanks to the easy practice of Twitter marketing, your blog could [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>5 Fabulous Blogs You Might Have Missed!</title>
		<link>http://ibrandcasting.com/5-fabulous-blogs-you-might-have-missed/01/27/2012/</link>
		<comments>http://ibrandcasting.com/5-fabulous-blogs-you-might-have-missed/01/27/2012/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 16:00:04 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Weekly 5 Things You Might Have Missed]]></category>
		<category><![CDATA[blog creation]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=5013</guid>
		<description><![CDATA[Stuck in a slump with your blog creation? Need some ideas before you embark on a blog marketing bonanza? Well, this blogtacular edition of our 5 Things You Might Have Missed is sure to inspire and entertain! 1.) Front &#38; Main by West Elm: This blog is a great read. It&#8217;s filled with decorating and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Who Reads This Anyway? Getting to Know Your Audience</title>
		<link>http://ibrandcasting.com/who-reads-this-anyway-getting-to-know-your-audience/01/23/2012/</link>
		<comments>http://ibrandcasting.com/who-reads-this-anyway-getting-to-know-your-audience/01/23/2012/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 16:00:56 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[blog creation]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4997</guid>
		<description><![CDATA[We know how you roll: You tinker away 5 days a week at your blog creation. You come up with witty, wise and wonderful posts. You tweet and Facebook your blog on a regular basis. You feel like you&#8217;ve got this whole blogging-for-business thing wired shut. Yet there&#8217;s still something you don&#8217;t know: Who is [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Them&#8217;s Fightin&#8217; Words: Creating Blogs That Engage, Not Enrage</title>
		<link>http://ibrandcasting.com/thems-fightin-words-creating-blogs-that-engage-not-enrage/01/17/2012/</link>
		<comments>http://ibrandcasting.com/thems-fightin-words-creating-blogs-that-engage-not-enrage/01/17/2012/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 16:00:33 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4973</guid>
		<description><![CDATA[In blog writing, there&#8217;s a teeny tiny line between engaging and inflammatory. On one hand, blogs written with the intention of starting a fight are a surefire way to get a reaction. Readers flock to strong opinions and love to leave their own in the comments section. A fiery exchange between bloggers and readers can [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nobody Likes an Untrustworthy Blog</title>
		<link>http://ibrandcasting.com/nobody-likes-an-untrustworthy-blog/01/10/2012/</link>
		<comments>http://ibrandcasting.com/nobody-likes-an-untrustworthy-blog/01/10/2012/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 16:00:19 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4945</guid>
		<description><![CDATA[Forrester Research conducted a survey a while back about company blogs. Bad news first: Apparently readers don&#8217;t love them. In fact, participants in the survey said they don&#8217;t trust corporate blogs. The study, which looked at 90 blogs from Fortune 500 companies, described company blogs as dull, drab and unstimulating. Ouch. We would take offense [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/nobody-likes-an-untrustworthy-blog/01/10/2012/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>You Hold the Key to Blog Comment Awesomeness!</title>
		<link>http://ibrandcasting.com/you-hold-the-key-to-blog-comment-awesomeness/01/04/2012/</link>
		<comments>http://ibrandcasting.com/you-hold-the-key-to-blog-comment-awesomeness/01/04/2012/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 16:00:32 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[Brand Engagement]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4924</guid>
		<description><![CDATA[When you&#8217;re blogging for business, comments on that blog are highly coveted. Comments help a blog&#8217;s search engine ranking and help bring people back to your site to continue a conversation. Sure, there&#8217;s a lot of spam you have to sift through, but in the end, bloggers want readers to respond to what they&#8217;ve written. [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/you-hold-the-key-to-blog-comment-awesomeness/01/04/2012/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Two Realistic Blogging Resolutions for 2012</title>
		<link>http://ibrandcasting.com/two-realistic-blogging-resolutions-for-2012/12/26/2011/</link>
		<comments>http://ibrandcasting.com/two-realistic-blogging-resolutions-for-2012/12/26/2011/#comments</comments>
		<pubDate>Mon, 26 Dec 2011 16:00:45 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[blog creation]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4890</guid>
		<description><![CDATA[Shoulda. Woulda. Coulda. That&#8217;s how many of us feel at the end of a year. And nothing in online marketing brings out regret like blogging for business. We wish would have posted more. We wish our blog marketing strategy was better. We wish we had any kind of blog strategy, period. Well, that was then [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/two-realistic-blogging-resolutions-for-2012/12/26/2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Can Blogging Make You Feel Better?</title>
		<link>http://ibrandcasting.com/can-blogging-make-you-feel-better/12/20/2011/</link>
		<comments>http://ibrandcasting.com/can-blogging-make-you-feel-better/12/20/2011/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 16:00:38 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4865</guid>
		<description><![CDATA[As blogging-for-business experts, we see first hand the positive changes that can occur when a blog is introduced into a company&#8217;s online marketing strategy. Beyond the SEO shot in the arm and increased web presence a blog almost immediately gives when introduced, companies are given the confidence and opportunity to have a conversation with the [...]]]></description>
		<wfw:commentRss>http://ibrandcasting.com/can-blogging-make-you-feel-better/12/20/2011/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When Blogging &amp; Journalism Get Jumbled</title>
		<link>http://ibrandcasting.com/when-blogging-journalism-get-jumbled/12/15/2011/</link>
		<comments>http://ibrandcasting.com/when-blogging-journalism-get-jumbled/12/15/2011/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 16:00:59 +0000</pubDate>
		<dc:creator>Brandsplat</dc:creator>
				<category><![CDATA[Blog Content Management]]></category>
		<category><![CDATA[Blog Marketing]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Blog Writing]]></category>
		<category><![CDATA[blogging for business]]></category>

		<guid isPermaLink="false">http://ibrandcasting.com/?p=4848</guid>
		<description><![CDATA[Blog writing is a tricky thing — especially when you&#8217;re blogging for business. On one hand, you want to recap the day&#8217;s events as they pertain to your field of expertise with a certain personality and fire that readers can expect to find from you and you alone. On the other hand, you don&#8217;t want [...]]]></description>
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		<slash:comments>0</slash:comments>
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